Qyadati - Media Trends - الاتجاهات الإعلامية
Qyadati
Qyadati
Goal: Raise awareness about death rates that are caused because of fast and dangerous driving. As it was stated that there are:
- More than twenty deaths a day.
- More than 7,500 deaths a year.
- More than 39 thousand patients.
Audience:
- Men drivers of all ages.
Action:
- Create an awareness campaign called “Qyadaty”
- Design and develop the first Arab educational interactive site to develop drivers’ skills and reduce death and injury on our roads.
- Organize workshops for drivers.
- Design and develop the website and create an interactive online test portal.
- Come up with different ideas for shooting videos that illustrate road safety tips.
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“Arriving safe is the goal”
Date:
2013 - Today
Client:
Qyadati - Saudi Aramco
Category:
Graphic Designing,Video Production,Web Designing and Development,Web Development
www.qyadati.com