Besalamah Ahla - Media Trends - الاتجاهات الإعلامية
Into a new safer generation”
- Decrease the rate of death because of car accidents between the ages of 16 to 36 years old
- Target ages between 16 to 36 years.
- Developing an awareness campaign called “Our life is better with safety”
- Create ideas and shoot videos communicating this issue and how to be more careful on the road to reduce death and injury.
- Design a students’ bag which include games, booklets, stories, puzzles and information in a fun way to attract their attention and for them to be creative in their learning.
- Design and develop an interactive website for the campaign
- Develop a mobile application software for the campaign
- Create catchy content for the website and the edutainment materials for the students’ bags.